34th America's Cup announces partnership with Louis Vuitton

5:59 PM Sat 27 Nov 2010 GMT

'34th America's Cup - Louis Vuitton Partnership announcement - Bruno Troubl? - Christine B?langer - Russell Coutts - Yves Carcelle, Richard Worth, Pietro Beccari' BMW Oracle Racing &copy Photo Gilles Martin-Raget Click Here to view large photo

34th America's Cup - The next major step in realizing its new vision, the America's Cup Event Authority introduced its first partner, Louis Vuitton. A continuation of its 30-year long association with the America's Cup, the Paris-based fashion house will present the prize, the Louis Vuitton Cup, to the winner of the America's Cup Challenger Series, as well as serve as Official Timing for the 34th America's Cup. 'We are thrilled to announce today the continuation of our 30-year partnership with the America's Cup. Having met with the team several times, we believe that the 34th edition will be the ...

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by Stephanie Martin